Meet The Team
The South African Image Academy International (SAIAI) is Africa’s most highly regarded Image Consulting Training Institute. It offers a wealth of skills, knowledge, and materials to those eager to reinvent their careers and personal styles.
Aletté-Johanni Winckler
The Boss Lady
Bold. Brilliant. Bubbly. Beautiful. Welcome to the one and only Boss Lady of SA Image Academy International!
Aletté Winckler is a powerhouse with a passion for people and a purpose bigger than fashion. This beautifully bold businesswoman is building far more than an academy—she’s building people. As Founder and CEO of SAIAI, CEO of The Confidence Co., and co-founder of The Exodus Experience (and many more…), she’s on a mission to help people discover their identity, build unshakable confidence, and boldly become who they were created to be.
This faith-filled firecracker somehow juggles being a bestselling author, international speaker, entrepreneur, wife to Heinz, and proud mom of four incredible children—all while leading one of Africa’s leading Image Consulting Academies with excellence, energy, and endless enthusiasm.
Don’t be fooled by the fabulous fashion and flawless outfits… beneath the heels beats the heart of a lioness who fiercely believes in people long before they believe in themselves.
If you’ve ever left a conversation with Aletté believing you could conquer the world… congratulations—you’ve experienced the Boss Lady effect!
Warning: Side effects of spending time with Aletté may include increased confidence, unexpected courage, discovering your purpose, launching a business, and believing you can change the world.
Simone Brümmer
Soul Sister
Sweet. Supportive. Sincere. Simone Brümmer is the steady heartbeat behind so much of what makes SA Image Academy International feel like home.
With a beautiful blend of creativity, compassion, and calm, this design-loving Image Consultant wears many hats—and somehow makes them all look good! Whether she’s cheering on our Style Sorority sisters, sprinkling joy into the Pocket Stylist App, coordinating tokens, lending a helping hand, or simply showing up with a servant’s heart, Simone brings warmth and encouragement wherever she goes.
She’s the kind of person who makes everyone feel seen, supported, and significant. If kindness had a colour season, Simone would be all of them.
Warning: Spending time with Simone may leave you feeling deeply encouraged, smiling a little more than usual, and wondering how one person can make everyone feel like they’re her favourite.
Megan Carstens
The Miracle Maker
Meet Megan Carstens—the woman who can solve almost anything… and if she can’t, she’ll figure it out before you’ve finished your coffee.
Practical, proactive, and fiercely loyal, Megan is the behind-the-scenes powerhouse who keeps SA Image Academy International running like a well-oiled machine. From websites and software to systems, funnels, tech, automation, and all the “How on earth do we do that?” moments, she’s the one making the impossible look surprisingly easy.
Megan has an incredible gift for spotting a need before anyone else does—and quietly stepping in to make it happen. Calm under pressure and courageous in a crisis, she’s exactly the person you want in your corner… or beside you if you’re heading into battle.
Around here, we simply call her our Swiss Army Knife—because there’s very little she can’t do.
Warning: If you mention a problem within a five-metre radius of Megan, there’s a very good chance she’ll already be halfway through solving it, and may accidentally reorganise your business, optimise your systems, and build you a new funnel before lunch.
Robyn Ann Stewart
Academy Queen
Bright. Bubbly. Brilliant. If sunshine had a surname, it would probably be Stewart.
Meet Robyn Ann Stewart—our Academy Queen, rising trainer, and the smiling face behind countless student success stories. As Aletté’s “follow in my footsteps,” she’s passionate about helping every student feel seen, supported, and celebrated from their very first login to their final qualification.
With sparkling blue eyes, a heart as big as Africa, and enough accents to keep everyone guessing where she’s from today, Robyn has an incredible gift for making every room—and every online session—feel lighter, livelier, and full of laughter.
Warm, Clear and Bright in every sense of the phrase, she’s the person students call when they need guidance, encouragement, or simply someone to believe in them. Patient, passionate, and wonderfully present, she reminds every student that they’re never walking this journey alone.
Around here, we simply call her our Academy Queen… because every kingdom needs someone who knows exactly how to care for its people.
Warning: Side effects of spending time with Robyn may include uncontrollable smiling, increased confidence, spontaneous laughter, and the sudden ability to recognise at least three different accents in one conversation.
The Algorithm Alchemist
Creative. Captivating. Clever. If content had a queen, she’d definitely be wearing Tselane’s crown.
Meet Tselane Mochaka—our marketing mastermind, social media strategist, content creator, memory maker, and the creative genius behind the screens. If you’ve laughed at one of our reels, saved one of our posts, or wondered, “How did they think of that?”… chances are, Tselane was behind it.
She’s the magician who captures every memorable moment, finds the perfect song for every video, and somehow knows every app, update, trend, and algorithm before the rest of the world has even heard about it. Organisation is her love language, creativity is her superpower, and “Let’s make content!” might just be her favourite sentence.
Need help with social media? Ask Tselane… but make sure you don’t have another appointment afterwards. What starts as a quick question has been known to turn into an enthusiastic masterclass on content creation, storytelling, strategy, hashtags, hooks, trends, and why that reel absolutely needs different music.
Warning: Spending more than five minutes with Tselane may result in an uncontrollable urge to film everything, speak in hooks, think in reels, and suddenly believe your lunch deserves its own content strategy.
Gerda Els
The General General
Goal-driven. Gritty. Generous. If getting things done were an Olympic sport, Gerda Els would have a trophy cabinet that needed its own postcode.
Gerda is the organisational powerhouse who makes sure everyone is exactly where they need to be, exactly when they need to be there. From logistics and planning to behind-the-scenes problem-solving, she’s the calm in the chaos, the queen of coordination, and the reason everything runs like clockwork.
Having spent many years in leadership within an international corporate environment, Gerda brings a wealth of business insight, strategic thinking, and professional excellence to SA Image Academy International. She’s fiercely loyal, wonderfully dependable, and exactly the kind of person you want standing beside you when things get tough—because if Gerda is on your team, you already feel like you’re winning.
Around here, we lovingly call her The General… because every great mission needs someone who can lead with courage, confidence, and a clipboard.
Warning: Side effects of working with Gerda may include arriving early, colour-coded calendars, perfectly packed suitcases, and the comforting feeling that everything is completely under control.
Johanette Groenewald
The Worship Whisperer
Gentle. Gracious. Grounded. Johanette Groenewald reminds us that some of the strongest people are also the softest.
While much of her time is devoted to The Exodus Experience, we’re far too fond of her to leave her off this page! With a heart that quietly serves, faithfully prays, and endlessly encourages, Johanette is the calm presence everyone loves to have nearby.
Soft-spoken but strong in spirit, she’s the kind of person who celebrates your victories, carries your burdens, and reminds you that you’re never walking alone. Whether she’s praying behind the scenes, offering wise words at just the right moment, or simply showing up with kindness and compassion, Johanette leaves every person she meets feeling lighter, stronger, and deeply loved.
She may not always be the loudest voice in the room… but she is often the one making the biggest difference.
Warning: Spending time with Johanette may result in unexpected peace, heartfelt encouragement, and the comforting feeling that someone is always cheering you on.